Rekova
Our story

Recovery shouldn't be a privilege.
We're here to change that.

Our mission

To make recovery a seamless part of everyday life - at home, at work, on the go.

Most wellness brands are built around elite athletes and peak performance. But the reality is that everyone - from the office worker with a sore back to the parent who never quite feels rested - deserves simple, effective tools to feel better in their body.

Rekova cuts through the noise to bring thoughtfully chosen products that fit real life, not just the highlight reel.

Empowering

We give people the tools and confidence to take care of their own bodies, on their own terms.

Grounded

No hype, no jargon, no highlight-reel pressure. Just honest products that work in real life.

For everyone

Wellness isn't a luxury for the few. We build for the many - ordinary people with ordinary days.

The founders

Two friends, one idea

Justin Gideon
Justin Gideon
Co-founder
We wanted to build something we actually needed ourselves - and realised that most people around us needed it too.
Yahli Ozery
Yahli Ozery
Co-founder
Recovery was always something we obsessed over. Making it accessible to everyone, not just serious athletes, felt like the right thing to build.

Justin and Yahli met in high school and spent years bonding over fitness, training, and endlessly researching the best ways to recover. They noticed a gap: the tools and routines that actually worked were buried under elite-athlete marketing and inaccessible price points.

Rekova is their answer - a brand built for the person who just wants to feel better, move easier, and sleep more soundly. No elite credentials required.

Join us

Ten minutes a day is plenty to start.

Consistency beats intensity. Start with one routine today and feel the difference in a week.

Explore routines